<概要/Course Content Summary>
Contents Students need to understand several aspects of globalization or glocalization theoretically and practically: innovation management, international impacts of macroeconomic policies (Abenomics), transfer of industrial agglomeration, successful strategies in emerging markets, theories on competitive advantage of a certain industry in a certain country, world economic crisis, and so on. In so doing, you also need to clearly distinguish between globalization and glocalization. Glocalization is more important than globalization. Then, students are required to consider what skills are necessary for becoming a global business person, based on the understanding of the current economic globalization and glocalization. What do you need to study in the university for becoming a competent global business person in the future? Keywords Innovation Management, Globalization,Glocalization,Abenomics,Competitive Advantage,Industrial Agglomeration. Features of Classes This course consists of lectures,workshops, class discussions,and presentations. Students are required to make contributions in the classes of this course. Class contributions are critical, and thus you need to attend all the classes in this course. Important Notice for Domestic Students: The number of registered students is limited in this course. If the number of applicants exceeds the limited number, some students cannot take this course. Thus you need to carefully consider whether you should take this course or not. If you cancel the registration, it means that another student will lose the opportunity to take this course although he/she wants to do so. このコースは人数制限が課せられています。人数制限以上の登録があると,抽選となります。したがって,出席するつもりがない人は最初から登録しないでください。登録後に履修キャンセルすることはできますが,その場合も抽選ではずれた人の機会を奪っていることになっています。履修登録前によく考えてから,登録するようにお願いします。
<到達目標/Goals,Aims>
(1) To be able to understand fundamental theories related to globalization and glocalization. (2) To be able to explain how Japanese firms and economy tackle the issues on globalization and glocalization. (3) To be able to discuss what globalization and glocalization are in English. (4) To mention your ideas on globalization and glocalization in English. (5) To explain your future study and career plans in the context of globalization and glocalization in English, based on the knowledge you will obtain in this course. (6) To be able to express and exchange your ideas among students internationally in the business contexts.
<授業計画/Schedule>
(実施回/ Week)
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(内容/ Contents)
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(授業時間外の学習/ Assignments)
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(実施回/ Week)
1
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(内容/ Contents)
Introduction
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(授業時間外の学習/ Assignments)
Reading
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(実施回/ Week)
2
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(内容/ Contents)
Knowledge Creating Company: Can Japanese firms keep their competitiveness in global markets?
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(授業時間外の学習/ Assignments)
Reading
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(実施回/ Week)
3
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(内容/ Contents)
Innovation Workshop 1: Create an innovative product by yourself.
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(授業時間外の学習/ Assignments)
Design
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(実施回/ Week)
4
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(内容/ Contents)
Innovation Workshop 2: Create an innovative product by yourself.
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(授業時間外の学習/ Assignments)
Design and Improvement
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(実施回/ Week)
5
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(内容/ Contents)
Macroeconomic Policy: What is Abenomics? (1)
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(授業時間外の学習/ Assignments)
Reading
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(実施回/ Week)
6
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(内容/ Contents)
Macroeconomic Policy: What is Abenomics? (2)
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(授業時間外の学習/ Assignments)
Reading
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(実施回/ Week)
7
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(内容/ Contents)
Macroeconomic Policy: What is Abenomics? (3)
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(授業時間外の学習/ Assignments)
Reading and Analysis
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(実施回/ Week)
8
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(内容/ Contents)
Practical Session with Discussion: Is Abenomics successful?
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(授業時間外の学習/ Assignments)
Investigation
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(実施回/ Week)
9
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(内容/ Contents)
Internationalization of Japanese Firms: Transfer of Industrial Agglomeration.
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(授業時間外の学習/ Assignments)
Reading
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(実施回/ Week)
10
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(内容/ Contents)
Are Japanese firms competitive in emerging markets?
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(授業時間外の学習/ Assignments)
Reading
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(実施回/ Week)
11
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(内容/ Contents)
Discussion on Case Study: Why are the two Japanese mobile game companies, DeNA and Gree, globally competitive? Or Theoretical Framework of Competitive Advantage.
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(授業時間外の学習/ Assignments)
Reading and Case Study
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(実施回/ Week)
12
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(内容/ Contents)
Project for creating marketing strategy.
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(授業時間外の学習/ Assignments)
Study a case and Design
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(実施回/ Week)
13
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(内容/ Contents)
Project for creating marketing strategy. Including short lectures on Marketing and Corporate Competitive Strategy.
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(授業時間外の学習/ Assignments)
Preparation for Presentation
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(実施回/ Week)
14
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(内容/ Contents)
Presentation and Discussion: Marketing Strategy
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(授業時間外の学習/ Assignments)
Preparation for Presentation
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(実施回/ Week)
15
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(内容/ Contents)
Revision (review) of this course
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(授業時間外の学習/ Assignments)
Revision (review) Work
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The contents may be changed if I find something more interesting in new materials. I am continuously checking new ideas and topics. Moreover, I may reschedule the course contents, depending on the number of students because I want to provide them with sufficient opportunities and time to give presentations and discuss among students. The order of the contents above may be changed due to the outbreak of COVID-19. The specified syllabus will be shown in the first session.
<成績評価基準/Evaluation Criteria>
Class Contribution, Class Presentation, and Class Quiz
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50%
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You need to answer questions and come up with your ideas. The number and contents of your contributions in the classes will be assessed. Wrong answers do not necessarily matter if they can contribute to the class discussions. Participation is crucial. Quiz scores should be considered as well. The way of providing a presentation and its contents will be assessed. In addition to them, your contributions to question time as a speaker and an audience should be evaluated as well. Your presentations may be mutually assessed among students partly.
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Exam
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50%
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Final is going to take place in the final class of this course. You are required to take the final for getting the credit of this course. The more, the better. The more informative, the better. The more profound, the better. The more logical, the better.
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The detailed information on the assessment will be provided.
<テキスト/Textbook>
Relevant reading materials will be provided as a pdf file through E-Class.
<備考/Remarks>
This course will be basically provided as a face-to-face class in a classroom. If there are students who are not able to attend in face-to-face classes due to the Covid-19, the class type may change. Please note that the class type of the entire class may change at any point during the semester due to the situation surrounding Covid-19.
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