<概要/Course Content Summary>
The aim of this course is to give a general understanding of some emerging issues in business and economics. At first, the focus will be some theories and practices of business management. Topics include Corporate Social Responsibility (CSR), Creating Shared Value (CSV), Corporate Sustainability, Climate Change and Sustainability Management, Gerontology Management, Entrepreneurship and Corporate Entrepreneurship and Loyalty Marketing. Later the course broadens its scope by introducing the concepts and theories of economics. Students will examine the issues of, but not limited to Economic Growth and Unemployment.
<到達目標/Goals,Aims>
This hands-on course focuses on real aspects of strategic management and economics. At the end of this course the student will be able to: 1) Understand some of the recent developments in business and economics. 2) Recognize the relationship among Business, Government, and Society. 3) Comprehend the concept of business ethics, CSR and CSV. 4) Analyze social issues from the perspective of economics.
<授業計画/Schedule>
(実施回/ Week)
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(内容/ Contents)
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(授業時間外の学習/ Assignments)
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(実施回/ Week)
Week 1
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(内容/ Contents)
Introduction. Philanthropy, Corporate Social Responsibility, Creating Shared Value
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(授業時間外の学習/ Assignments)
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(実施回/ Week)
Week 2
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(内容/ Contents)
Climate Change and Sustainability Management
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(授業時間外の学習/ Assignments)
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(実施回/ Week)
Week 3
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(内容/ Contents)
Gerontology Management
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(授業時間外の学習/ Assignments)
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(実施回/ Week)
Week 4
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(内容/ Contents)
Globalization, Franchising and Innovation
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(授業時間外の学習/ Assignments)
Case – Discussion
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(実施回/ Week)
Week 5
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(内容/ Contents)
Entrepreneurship and Corporate Entrepreneurship
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(授業時間外の学習/ Assignments)
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(実施回/ Week)
Week 6
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(内容/ Contents)
Supply Chain Management
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(授業時間外の学習/ Assignments)
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(実施回/ Week)
Week 7
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(内容/ Contents)
Loyalty Marketing
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(授業時間外の学習/ Assignments)
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(実施回/ Week)
Week 8
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(内容/ Contents)
Globalization and Economic Growth
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(授業時間外の学習/ Assignments)
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(実施回/ Week)
Week 9
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(内容/ Contents)
Unemployment and Inflation
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(授業時間外の学習/ Assignments)
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(実施回/ Week)
Week 10
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(内容/ Contents)
Case 1 - Topic: Gerontology Management
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(授業時間外の学習/ Assignments)
Case Presentation
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(実施回/ Week)
Week 11
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(内容/ Contents)
Case 2 - Topic: Sustainability
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(授業時間外の学習/ Assignments)
Case Presentation
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(実施回/ Week)
Week 12
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(内容/ Contents)
Case 3 - Topic: Corporate Entrepreneurship
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(授業時間外の学習/ Assignments)
Case Presentation
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(実施回/ Week)
Week 13
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(内容/ Contents)
Case 4 - Topic: Loyalty Marketing
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(授業時間外の学習/ Assignments)
Case Presentation
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(実施回/ Week)
Week 14
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(内容/ Contents)
Final Projects – Presentations
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(授業時間外の学習/ Assignments)
Presentation - Discussion
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(実施回/ Week)
Week 15
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(内容/ Contents)
Final Projects – Presentations
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(授業時間外の学習/ Assignments)
Presentation - Discussion
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Note: This syllabus may be subject to changes and/or revisions
<成績評価基準/Evaluation Criteria>
Attendance and Participation
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15%
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Cases
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45%
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Final project
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40%
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<参考文献/Reference Book>
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